
MEDIA TRAINING - MC - VOICEOVER
Professional and engaging, Sarah connects with an audience with warmth and ease.
- Eddie McGuire AM
Sarah delivered clear and concise messaging that gave me the confidence to respond to media and engage in conversations with a comprehensive understanding.
- Scott Pendlebury
MEDIA TRAINING
Combining decades of experience working inside professional sporting clubs and as a reporter and commentator for major media outlets, I have designed my media training programs to shape athletes, coaches and staff to see every media interview as an opportunity.
“Sarah has an incredible knack for helping people tell their stories in a unique and engaging manner. She helps them understand, connect with, and adapt to their audience as their most authentic self.”
Australian Cricketers’ Association
WATCH: Sarah’s work as an MC
MASTER OF CEREMONIES
From a packed Crown Palladium to the change rooms of a local football netball club, I have had the privilege of hosting some amazing events of all shapes and sizes across Australia.
“Sarah has a very rare gift of making people feel welcome, relaxed and connected.”
Bluestar Global Logistics
VOICEOVER
VOICEOVER: Netball Australia Hall of Fame Inductee Norma Plummer
VOICEOVER: 2021 Collingwood Copeland Trophy Opener
ABOUT ME
I love stories.
Every time I partner with athletes, clubs and organisations it’s a privilege to work on and share the stories that connect people and create lasting memories.
My professional career began in the newsroom of leading Melbourne radio station
3AW covering the people and events that have shaped our community, and on camera for national television networks Channel Ten and Fox Sports commentating on Australia’s premier netball league for over a decade.
But ultimately my passion lies in working with people and organisations to tell their stories, which led me to spend nearly a decade in the media and PR departments of Collingwood Football Club and Hawthorn Football Club, shaping the narrative of the clubs and their players. I have also worked with government and private entities in evolving their narrative and brands to create greater connection with their audience.
These experiences have led to my work as a media and brand consultant, and MC, where I’ve been lucky to collaborate with fascinating people and organisations to bring their stories to life.
CLIENTS
















What people are saying…
Professional and engaging, Sarah connects with an audience with warmth and ease.
A regular MC of Collingwood’s President’s Club functions throughout my tenure as President of the Collingwood Football Club, Sarah is relatable, knowledgeable and committed to giving her best on any occasion. Always a pleasure to share a stage with Sarah.
— Eddie McGuire AM
“Sarah has a keen eye on current affairs specifically across the AFL space which ensured Club representatives were informed on the ever-evolving environment of our code.
As captain I was required to face the media regularly and answer for club and league-wide topics and issues. Sarah delivered clear and concise messaging that gave me the confidence to respond to media and engage in conversations with a comprehensive understanding.
Above all, Sarah is a highly trusted person in our organisation and built strong relationships with players, staff and personnel across the wider media community.”
— Scott Pendlebury, Collingwood Premiership Player
Sarah is one of the most professional and engaging MCs I have seen. Her preparation is meticulous and she is a delight to work with. Nothing is too much trouble and her warm and friendly personality shines through immediately in any presentation. We at the Robert Rose Foundation have greatly appreciated her support over the past several years MCing the annual Bob Rose Lecture, one of our signature events.
— David Poulton, Director Robert Rose Foundation
Sarah brings the perfect balance of warmth, humour, expertise and professionalism. She has a wonderful way with words and is extremely approachable and just an absolute delight. She has a very rare gift of making people feel welcome, relaxed and connected. I look forward to working with her again in future.
— Muzi Edah, CEO Bluestar Global Logistics
Get in touch...
sarah@ashmoremedia.co
0422 328 375